Pure is located next to the Victory Arch at the exit nearest to the Southbank:
Unit 17, Waterloo Station, Waterloo Road, London SE1 7LY
Store Manager: Melinda
Nearest Tube: Waterloo Station
HQ: 020 7240 1555
Breakfast is served until 11am on weekdays and 12pm on weekends and bank holidays, when we serve a reduced menu but with all the Pure favourites!